Second Annual Christmas Tree Lane Fundraiser Benefiting The Eli Home for Abused Children Lights Up Lobby of the Hilton Anaheim

Nonprofit organization fighting to keep its doors open hosts holiday event to raise funds to meet looming December 31 deadline

ANAHEIM, Calif. – November 28, 2012 – Organizers of the Second Annual Christmas Tree Lane fundraiser to benefit The Eli Home for Abused Children, a 29-year-old Anaheim-based nonprofit, are hoping the sale of professionally decorated artificial Christmas trees will help raise $200,000 by year-end so the charity can continue serving families in need.

The fundraiser is the result of a renewed partnership announced today between The Eli Home and the Hilton Anaheim, Orange County’s largest full-service hotel, which brought the holiday promotional concept to the nonprofit last year.

Sponsored by local partners, such as the Anaheim / Orange County Visitor’s Convention Bureau, The Anaheim Garden Walk, Enterprise-Rent-a-Car and the Hilton Anaheim to name a few, the trees are currently on display in the hotel’s lobby, but will be adorning homes and businesses after the organization’s Black and White Holiday Ball on December 6.

“I am pleased to support the great work of The Eli Home of Anaheim,” says Hilton Anaheim general manager Shaun Robinson. “The Hilton Anaheim places a strong priority on helping our community organizations that benefit children in need and we will continue to do so for as long as our doors are open.”

“The Eli Home is grateful for the wonderful partnership of the Hilton Anaheim.,” says The Eli Home for Abused Children executive director, Lorri Galloway. “Without the caring commitment of such generous supporters, our work could not continue.”

Available for purchase via an online auction and through bids placed at the hotel via computer kiosks, the Christmas trees are lighted, decorated. Some even come with $100 gift certificates to Anaheim White House Bistro, McCormack’s & Schmitt’s, Morton’s Steakhouse, Ruth Chris, the Cheesecake Factory, and many more. All trees will be delivered to their final locations early December.

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About The Eli Home for Abused Children

The Eli Home is a 29-year-old nonprofit shelter for abused children.  Today, the Eli Home is a multi-faceted faith-based organization with three shelter facilities, a 13,000-square-foot social enterprise, a place-based initiative called ESCR, corporate offices, professional counseling and therapy staff, organizational staff, dedicated volunteers, board members and a history of awards and accolades that include citations from US Presidents George Bush and Bill Clinton.

About Hilton Hotels & Resorts

One of the most recognized names in the industry, Hilton Hotels & Resorts stands as the stylish, forward thinking global leader in hospitality. From inaugural balls and Hollywood award galas to business events and days to remember, Hilton is where the world makes history, closes the deal, toasts special occasions and gets away from it all. The flagship brand of Hilton Worldwide continues to build upon its legacy of innovation by developing products and services to meet the needs of tomorrow’s savvy global travelers while more than 144,000 Team Members shape experiences in which every guest feels cared for, valued and respected. Today, the Hilton Hotels & Resorts portfolio includes more than 540 hotels in 78 countries and the brand remains synonymous with “hotel.” Access the latest Hilton news at or begin your journey at Social media users can engage with Hilton at, and Hilton Hotels & Resorts is one of Hilton Worldwide’s ten market-leading brands.


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