KIDS HELP CHILDREN PARTNERS WITH PAPA JOHN’S PIZZA & DIRECTV TO TAKE ON BULLYING WITH YOUNG STAR-STUDDED EVENT AT HILTON ANAHEIM

Anaheim, CA (July 20, 2012) – Kids Help Children, the fun-filled fair, rockin’ concert, and empowering fundraising event, returns to the Hilton Anaheim on Sunday August 19, 2012 to benefit PACER National Bullying Prevention Center and Champions Against Bullying.

Kids Help Children promises a full afternoon of wholesome family entertainment with live music, kid-friendly refreshments, and lots of celebrity surprises! Young stars already confirmed to appear include: 2-U-Neek (Radio Disney), Kenton Duty (Shake It Up!, Lost), Sammi Hanratty (Suite Life, A Christmas Carol), Dakota Hood (Hunger Games), Ashlee Keating (Musician), Dillon Lane (Bucket & Skinner’s Epic Adventures), Ryan Ochoa (Pair of Kings, iCarly), and Stefanie Scott (A.N.T. Farm). The casts of Shake It Up, Sofia the First, and Baby Daddy, including Ashley Argota, Avan Jorgia, and Sterling Knight are also invited. And after the red carpet arrival, attendees will have a chance to meet, get autographs from, and take pictures with their favorite celebrities. Throughout the afternoon, guests can enjoy balloon artists, bounce houses, face painting, visiting SeaWorld animals, and more, followed by a amazing concert featuring Savvy & Mandy (Radio Disney), Austin Anderson (Victorious, Real Teens of Hollywood), Temara Melek, and other surprise performers – all while making a difference in the fight against bullying. There will also be a raffle, a silent auction, and cool prize giveaways.

“We are thrilled to be part of this spectacular fundraiser,” said Champions Against Bullying founder Alexandra Penn and Director of Operations Leigh Rachel Faith. “Together, we have an opportunity to put the brakes on Bullying. Kids need our help.”

Celebrity guests will be recording anti-bullying PSAs for PACER, Champions Against Bullying, and for use in a pilot program airing via DirecTV in 135 southern California Papa John’s locations as part of Papa John’s commitment to giving back to the communities they serve. Attendees will have an opportunity to get on camera for a chance to appear on TV in Papa
John’s venues as well. This year’s Kids Help Children event, sponsored by Papa John’s Pizza and DirecTV, is a ticketed event ($27/Adults, $20/Kids Under 16) at the Hilton Anaheim (777 Convention Way, Anaheim, CA 92802) from 2-5pm on August 19, 2012.

For tickets or more information (including scheduled celebrity attendees), visit www.KidsHelpChildren.com.

For more information, contact: Alex Jory trackmedown@me.com
About PACER National Bullying Prevention Center Every day, 160,000 kids in America stay home from school to avoid being bullied. PACER National Bullying Prevention Center educates communities nationwide to prevent bullying through the use of creative, interactive resources including the websites TeensAgainstBullying.org and KidsAgainstBullying.org. Based in Minneapolis, PACER offers educators, students, families, and individuals the tools they need to address bullying in schools, recreational programs, and community organizations. For more information, visit PACER.org/bullying.
About Champions Against Bullying Champions Against Bullying, a nonprofit organization established in 2003, is dedicated to putting the brakes on bullying. Headquartered in Los Angeles, CA, Champions Against Bullying
provides expertise on the subject of cyber and workplace bullying and offers workshops, consultations, programs and award-winning resources for kids from pre-school to high school, parents, educators and corporations. Prevention strategies, Intervention know-how and Immediate Practical Solutions address issues unique to the bully, the target and the bystander. For additional information, visit www.championsagainstbullying.com.
Papa John’s Pizza Headquartered in Louisville, Kentucky, Papa John’s International, Inc. (NASDAQ: PZZA) is the world’s third largest pizza company. For 11 of the past 13 years, consumers have rated Papa John’s No. 1 in customer satisfaction among all national pizza chains in the American Customer Satisfaction Index (ACSI). Papa John’s was honored by Restaurants & Institutions Magazine (R&I) with the 2009 Gold Award for Consumers’ Choice in Chains in the pizza segment. Papa John’s is the Official Pizza Sponsor of the National Football League and Super Bowl XLVI and XLVII. For more information about the company or to order pizza online, visit Papa John’s at http://www.papajohns.com. DIRECTV DIRECTV (NASDAQ: DTV) is one of the world’s leading providers of digital television entertainment services delivering a premium video experience through state-of-the-art technology, unmatched programming and industry leading customer service to 33 million
customers in the U.S. and Latin America. In the U.S., DIRECTV offers its 19.9 million customers access to more than 170 HD channels and Dolby-Digital® 5.1 theater-quality sound, access to exclusive sports programming such as NFL SUNDAY TICKET™, Emmy-award winning technology and higher customer satisfaction than the leading cable companies for 11 years
running. DIRECTV Latin America, through its subsidiaries and affiliated companies in Brazil, Mexico, Argentina, Venezuela, Colombia, and other Latin American countries, leads the pay-TV category in technology, programming and service, delivering an unrivaled digital television experience to 12 million customers. DIRECTV sports and entertainment properties
include three Regional Sports Networks (Northwest, Rocky Mountain and Pittsburgh) as well as a 60 percent interest in Game Show Network. For the most up-to-date information on DIRECTV, please visit http://www.directv.com.

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